Know your numbers.
Axll brings your sales, customers, and inventory from every channel into one place, and our team helps you work out what they mean. For DTC, subscription, and wholesale brands.
How Axll helps brands know their numbers
See revenue and margin for every channel in one report
Your storefront, wholesale, marketplaces, and retail partners report together. Cost of goods, ad spend, and refunds are applied, so the number you look at is what you kept.
- Revenue and units by channel, product, and category
- Contribution margin by channel
- Compare any period with the one before it or the same period last year
Learn which products bring in your best customers
Some questions do not fit on a dashboard. Our analysts work through your order history and come back with an answer and the data behind it.
- Lifetime value and retention by customer cohort
- Subscribers compared with one-time buyers
- How a new product launch changed repeat purchases
- Which products are bought together
Know how much to make, and when
Sales from every channel feed one forecast for each product. Axll compares it with what you have and what is already being made, then suggests the next run.
- One large retail order does not skew next year's baseline
- Lead times by supplier
- Bundles and sets counted as their component items
Keep one inventory count across every channel
Wholesale and DTC draw from the same stock. When an order lands on one channel, the others update, which helps keep a large wholesale order from overselling your own site.
- Pick which system is the source of truth
- Separate wholesale and retail stores kept in step
- On-hand and incoming quantities in the same view as sales
Know which wholesale accounts need a call
Every wholesale account and its order history in one list, built from the orders you already have. See who is active, who is overdue to reorder, and who has gone quiet.
- A reach-out-next list for your sales reps
- Accounts grouped by rep
- No separate system for your team to keep updated
What else Axll handles for brands
Listings created once
A new line gets complete, consistent titles, descriptions, images, and search content, then goes out to each place you sell.
Retail partners and marketplaces kept current
Products, inventory, and orders exchanged with the marketplaces and retailers you sell through, and their sales reports brought in next to your own.
Reports and connections specific to your business
Open order reports, royalty reports, your accounting system. Our engineers build what your operation needs.
Software, plus analysts and engineers who know your business
You get the dashboard and the people behind it. Ask a question about your numbers and someone who knows your data works on it.
See your numbers in one place
We will walk through what Axll would show for your brand, using the systems you already have.